GCSE Media Studies
Media, What’s That?
Television, Radio, Film, Pop Music, Advertising, Magazines, Comics and ICT Based Media
Doesn’t sound very educational?
The Media play an increasingly important role in contemporary society, providing us with information and entertainment. In Britain it is almost impossible to avoid: TV or radio in every room in the house, home computers connected to the Internet, magazines and newspapers on the doormat, posters on the local bus shelter advertising the latest movies at the local multiplex... I could go on and on.
Today it is easy to argue that the mass media not only reflect our attitudes and values, they also help to shape them. How they do that, why they do that, and the effect that has on individuals, communities and cultures, are issues at the heart of Media Studies.
In Media Studies we assess and analyse a range of different media products, across the worlds of radio, TV, film, new media and print. We investigate the larger businesses responsible for giving us our daily media fix, and the nature of media consumption by different audiences.
We also learn how the media tries to manipulate its audience through the use of particular kinds of language, and we learn to use those tools for ourselves in producing our own original media products. Media Studies is part sociology, part psychology, with a smattering of art, economics, politics and business studies thrown in for good measure.
GCSE Media Studies is not a course designed to prepare you for a career in film-making, any more than English prepares you for a career as a novelist. Only talent and determination will win you that prize. It is a fascinating subject, however, and a lot of fun.